Using every election as an opportunity to change voting behavior, we track our voters’ long-term voting habits to maximize the cumulative impact of our work.
With behavioral science-informed messaging, we call, canvass, mail, and send digital ads to millions of low-propensity environmental voters each year with just one goal: turning them into better voters. Since 2015, we have contacted 9.5 million non-voting and seldom-voting environmentalists and helped convert almost 1.5 million of them into “super voters” who now consistently vote their values in every federal, state, and local election.
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Americans Support Climate Justice. They Just Don’t Know What It Is
NPR: Young people think climate change is a top issue but when they vote, it's complicated
Climate change is a major issue for young voters, but so far, it has not been a major mobilizing force in U.S. elections. Some environmental action groups see that changing.